Last month’s marketing tip was ‘How can your prospects try before they buy’.  However for some, because of the type of products and services offered, it’s not so easy to do this. So how else can you demonstrate your expertise? Offering to speak at networking events provides a great opportunity to raise your profile and explain how you can resolve your audience’s problems through your products and services.  Immediately, you are the expert in the room and in the minds of your audience. Being a guest speaker could be pushing you way out of your comfort zone but it really