The preparation is complete and it's the day of the exhibition, how are you going to ensure that the time and effort you've already put in pays off?  Here are my: Top three tips for making the most of the exhibition day What’s your icebreaker? What’s your killer question? Lead capture form What’s your icebreaker? Whether you’re a seasoned exhibitor or it’s fairly new to you, getting people to stop at your stand can be quite a challenge. If you’ve visited an exhibition you’ve probably seen lots of examples of how not to do it.  It amazes me how many