Make sales without selling with a good business story
Irene Bukur's story got me reaching for my credit card before I'd even looked at her skincare products.
Irene Bukur's story got me reaching for my credit card before I'd even looked at her skincare products.
Are you too reliant on social media? It's a risky strategy. You could lose your connections in a flash. Here's how to reduce the risk and further nurture relationships to develop trust and sales.
Lack of enquires, ghost enquiries and naff enquiries all indicate your marketing isn't building meaningful relationships. Here's a short cut and fast track to resolve this problem and turn your fortunes around.
If your content isn't gaining you leads, sales and clients, you might want to find out how to create engaging content. That's a great place to start, but it might not be the content that's the problem.
Taking the first steps towards developing a niche can be a scary thing to do. When is the right time to niche? I asked Nick Allsopp why he felt the time was right for him and his business. His situation may resonate with you and help you take your next niching steps.
Helen realised that the work that gives her a real buzz was hidden from the view of potential clients! Here's what she did to reposition her services and refocus her marketing.
If you've fallen out of love with your business, there's something out of alignment. Discover 3 areas to fix to enjoy the success and rewards you deserve.
Reviewing your marketing activities Before you start to plan your marketing activities for the coming year it’s really helpful to understand what worked and what didn’t during the previous year. This will allow you to make some important decisions, such as: Stop wasting time and money on activities that are not delivering a return Come up with ways to improve activities that are showing a degree of success Continue with activities that are working well See the gaps! What haven’t you tried that could make a difference in 2019? Did you achieve the marketing results you were hoping for? This